Content Producer / Content Creator

Who are we?

At Target, we deliver quality products at prices the whole family will love for longer. We’re home to quality pieces, made for you and your life.

With our iconic logo, we are one of the most renowned Australian retail brands and for almost 100 years, we have held a special place in the hearts and minds of Australian families.

We’re immensely proud of our history and are looking for people to join us who are as excited by our future as we are.

Why join us?

At Target, we’re on a journey to elevate our creative output and set a new standard for retail content in Australia. This role offers the chance to work end-to-end on high-impact projects, shaping how our brand connects with millions of customers.

You’ll have exposure to campaign development, trade marketing, PR and social media strategy while working alongside some of the best creative talent in the industry. Plus, you’ll enjoy the support of a highly collaborative team, career development opportunities and the chance to make your mark on one of Australia’s most loved brands.

At Target, we value curiosity, collaboration, and continuous improvement. You’ll be part of a creative team that’s passionate about delivering meaningful work and driving innovation. We offer a supportive environment, opportunities for growth, and the chance to make a real impact.

What will you do?

Exciting times at Target Australia! As our Marketing team continues to expand, we're thrilled to announce a brand-new opportunity for a Content Producer/ Content Creator to join us on this journey.
We're also relocating to a stunning new office in Chadstone, the fashion capital of Australia-the perfect backdrop for creativity and collaboration.

We’re looking for a dynamic Content Producer / Content Creator to join Target’s Brand & Marketing Creative team. This is a hands-on hybrid role that combines creativity with production expertise, delivering platform-relevant content that excites our customers and elevates our brand.

You’ll be the driving force behind social-first content production, balancing creative thinking with production logistics. From planning and shooting to editing, coordinating and delivering assets, you’ll bring Target’s brand to life across social, digital and in-store channels. With one direct report, you’ll also play a key leadership role in building capability within the team.

This is a unique opportunity to join a high-performing in-house creative team, working closely with Social Media Managers, PR, Designers and Art Directors to create work that’s relevant, customer focussed and social-first.

As a Content Producer / Content Creator at Target, you’ll do:

• Content Production & Delivery: Plan, produce and deliver high-quality content across digital, social and in-store platforms.
• Shoot Planning & Logistics: Coordinate talent, locations and schedules while ensuring smooth production workflows.
• Creative Collaboration: Partner with Art Directors, Designers, and Social teams to develop fresh, engaging ideas.
• Hands-On Creation: Shoot and edit videos, build lo-fi social content, design static and animated assets.
• Project Coordination: Manage timelines and resources, ensuring every deliverable is on-brand, on-time and fit-for-platform.
• Video Editing: Create short-form lo-fi video content (TikTok, Reels, paid social), edit and animate using Premiere Pro and After Effects, and colour grade for quality.
• Brand Guardianship: Ensure all content aligns with Target’s creative guidelines and delivers a cohesive customer experience.

What are we looking for? 

We’re looking for someone who is both creative and organised, a maker and a planner, equally comfortable brainstorming content ideas and managing the details to make them happen.

You’ll bring:

• Minimum 3 years’ experience in content creation, production or digital design in a marketing studio or agency.
• Proven ability to produce social-first, lo-fi content that resonates with customers.
• Proficiency in Adobe Creative Suite (including Premiere Pro and After Effects).
• Excellent written and verbal communication skills
• Strong knowledge of social media formats, trends and best practice.
• Intermediate skills in photography, videography and editing.
• Experience planning shoots and coordinating talent, locations and suppliers.
• A proactive, detail-oriented mindset with the ability to multitask in a fast-paced environment.
• Able to work independently and collaboratively within a diverse marketing and creative team.
• Strong organisational and time management skills.

Along with your CV, please include links to 5 recent content examples you’ve produced/created in the last 12 months.

Benefits we’ll offer:

• Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.
• Access to our team member discount program which can be used across our company network, including Target, Kmart, Bunnings, and Officeworks.
• A free OnePass membership offering free delivery across Target and Kmart on eligible product.
• Access to our benefits program, which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health, with over 60 suppliers.
• We want you to feel rewarded for your commitment and hard work, that's why there is opportunity for eligible team members to participate in a bonus program.
• Free onsite parking when you’re required to come into the office.
• We offer inclusive parental leave and ongoing support through our partnership with Circle In for team members of all backgrounds and family circumstances.
• A dynamic learning and support program.
•  Opportunity to fast-track your career through our Mentor Program as a Mentee or Mentor.
• Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizes.
• Wesfarmers is Kmart and Target’s parent company, and each year, eligible employees can elect to purchase shares through a salary sacrifice arrangement.
• Great career opportunities across the broader Wesfarmers Group.

A place you can belong 

We celebrate the rich diversity of the communities in which we operate. We are committed to creating inclusive and safe environments where all our team members can contribute and succeed. We believe that all team members should feel valued, respected, and safe, and strive to ensure our recruitment process is accessible and welcoming, with applications encouraged from all candidates.

We encourage you to tell us about any workplace adjustments that you would like by emailing kmartgroupcareers@kmart.com.au.

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