Senior Campaign Marketing Specialist (12 Mth FTC)

Who are we?

At Target, we deliver quality products at prices the whole family will love for longer. We’re home to quality pieces, made for you and your life.
With our iconic logo, we are one of the most renowned Australian retail brands and for almost 100 years, we have held a special place in the hearts and minds of Australian families.We’re immensely proud of our history and are looking for people to join us who are as excited by our future as we are.

Join the team

We have an amazing opportunity for a Senior Campaign Marketing Specialist (12-Month Fixed Term Contract).Work on large-scale national campaigns that deliver real commercial impact while gaining exposure to a broad range of stakeholders and marketing disciplines. Build your career in a dynamic, fast-paced retail environment and contribute to a culture that values innovation, continuous improvement, and results.

Own campaigns end-to-end. Collaborate at scale. Drive real commercial impact. Are you a passionate campaign marketer with a background in apparel retail? Do you thrive in high-energy environments where no two days are the same? Join a high-performing marketing team where you’ll deliver large-scale campaigns that connect with millions of customers across Australia.

About the Opportunity

In this pivotal role, you’ll be responsible for the end-to-end delivery of integrated marketing campaigns, driving both brand and commercial outcomes. Working in a fast-paced, large-scale retail environment, you’ll partner with a broad network of internal teams and external agencies to bring campaigns to life—on time, on budget, and at the highest standard.

You’ll play a key role in translating customer insights into impactful campaigns, ensuring every touchpoint is optimised to drive engagement, increase traffic, and boost sales performance.

Key Responsibilities

• Lead the planning, development, and execution of multi-channel marketing campaigns from briefing through to post-campaign analysis
• Build and deliver go-to-market strategies that support category growth and customer participation
• Collaborate cross-functionally with Brand, Creative, Media, Digital, Merchandise and Analytics teams to ensure fully integrated campaign delivery
• Partner closely with external agencies to deliver best-in-class creative and media outcomes
• Use customer insights, data and performance metrics to inform decision-making and continuously optimise campaign performance
• Manage multiple campaigns simultaneously within tight deadlines, ensuring accuracy and attention to detail
• Deliver post-implementation reviews, identifying learnings and using insights to improve future campaign outcomes
• Ensure all campaigns meet brand, legal and compliance requirements while maintaining creative excellence

What You’ll Bring

• Proven experience in campaign marketing within apparel retail (essential)
• Minimum 5+ years’ experience in a fast-paced, high-volume marketing environment
• Strong capability in managing stakeholders across large, complex organisations
• Demonstrated experience delivering integrated campaigns across multiple channels
• Highly developed project management, planning and organisational skills
• Strong analytical mindset with the ability to translate insights into actionable strategies
• A collaborative, proactive approach with the ability to influence and build strong relationships
• Resilience and agility to thrive under pressure and deliver to tight timelines
• Be part of a high-performing, collaborative marketing team

Benefits we’ll offer:

• Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.
• Access to our team member discount program which can be used across our company network, including Target, Kmart, Bunnings, and Officeworks.
• A free OnePass membership offering free delivery across Target and Kmart on eligible product.
• Access to our benefits program, which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health, with over 60 suppliers.
• We want you to feel rewarded for your commitment and hard work, that's why there is opportunity for eligible team members to participate in a bonus program.
• Free onsite parking when you’re required to come into the office.
• We offer inclusive parental leave and ongoing support through our partnership with Circle In for team members of all backgrounds and family circumstances.
• A dynamic learning and support program.
• Opportunity to fast-track your career through our Mentor Program as a Mentee or Mentor.
• Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizes.
• Wesfarmers is Kmart and Target’s parent company, and each year, eligible employees can elect to purchase shares through a salary sacrifice arrangement.
• Great career opportunities across the broader Wesfarmers Group.

A place you can belong 

We celebrate the rich diversity of the communities in which we operate. We are committed to creating inclusive and safe environments where all our team members can contribute and succeed. We believe that all team members should feel valued, respected, and safe, and strive to ensure our recruitment process is accessible and welcoming, with applications encouraged from all candidates.

We encourage you to tell us about any workplace adjustments that you would like by emailing kmartgroupcareers@kmart.com.au.

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